Director of Sales and National Accounts

*Heavy Seas Beer* is looking for an experienced *Director of Sales and National Accounts* to grow the volume, revenue, and value of the Heavy Seas brand.
*About Us* Founded in 1995 as Clipper City Brewing Co and rebranded in 2010 as Heavy Seas Beer, we are home to Maryland’s original and largest craft brewer.
Our founder, Hugh Sisson, has been a cornerstone of the Baltimore Craft Beer world since 1982 when he and his father ran Sisson’s, the city’s first craft beer bar.
And in 1989 they became the state’s first brewpub since prohibition with Hugh as head brewer.
From our flagship award-winning IPA, Loose Cannon, to our latest year-round release, Bo\*dacious Blonde, our commitment to producing exceptional true-to-style beers has never wavered.
Feel free to come on by the Taproom, attached to the brewhouse, to see what we’re all about.
With live music, trivia nights, a game room, yoga events, a party room and more, we’re not just one of the state’s premier breweries, we’re a destination.
So what are you waiting for? Join our team; new adventures await! *Job Description* Reporting to the CEO, the *Director of Sales and National Accounts* is a key member of Senior Staff, responsible for leading the development and implementation of a strategic sales plan that will meet the organization’s revenue and profit goals.
The ideal candidate will have extensive experience and existing relationships with distributors and national accounts in America’s beverage alcohol market.
*Key Duties & Responsibilities ~* *Internally:* * Establish effective relationships and collaborate with internal departments (Marketing, Finance, Operations, Production) to provide strategic solutions that will drive the growth of brands within the HSB portfolio.
* Lead the sales team through effective communication of vision, active coaching, and development.
* Create, monitor, and provide feedback on team members’ KPIs.
* Conduct weekly, monthly, and quarterly reviews of sales activity effectiveness, identifying sales/distribution gaps and reacting to them rapidly.
* Develop and implement programming to achieve volume and distribution goals.
* Provide monthly execution reports and status updates to the CEO.
* Manage all sales budgets, adhering to company guidelines and communicating the same to the sales team; this includes T&E expenses, Distributor Co-Ops, samples, POS, and more.
*Externally:* * Work with the sales team, and where appropriate, directly with our distributor partners to establish sales objectives by forecasting annual volume goals while establishing strong partnerships focused on working together to build the Heavy Seas Beer portfolio.
* Manage the Quarterly and Annual plans with our distributor network by attending core distributor meetings in MD, DE, DC, VA and conducting meetings with our partners in OH, FL, PA, & NJ * Prepare and conduct business reviews with distributor senior management.
* Lead and implement the effort to grow the volume and value share of our portfolio of brands in Off Premise National Accounts.
Present new products, secure ads, TPRs and displays.
* Protect our strong position in On and Off Premise Independent accounts.
Maintain sales volume, product mix and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors.
* Develop and manage territory forecast and trade plan, monitoring and reporting results of the same.
* Analyze distributor inventory and monitor their orders to ensure sufficient levels to achieve goals.
* Work directly with distributors who have aging inventory to deplete it prior to expiration.
* Stay up to date with new product launches and ensure all partners are enrolled in brand innovation and armed with selling materials.
* Communicate new brand and limited release order information to all distributors with pre-order deadlines.
* Outside of Core Market (MD, DE, DC & VA): * Be the first line of communication for all distributors.
* Submit new item forms for distributors.
* Attend key fairs and festivals where needed: Atlantic City beer festival, Philadelphia Zoo, Western MD Quad State festivals etc.
*Physical Conditions:* Ability to lift up to 50lbs Ability to stay seated at a desk for extended periods of time, as well as ability to stand and move around for extended periods of time Work environment has a moderate to loud noise level (moderate noise – office with printers and computers; loud noise – factory or manufacturing space) *Employment Condition:* This is not a remote position, and as such it is critical that the Director of Sales reside within the Core Market area of Maryland, Northern Virginia, or the District of Columbia.
Job Type: Full-time Pay: $85,000.
00 - $115,000.
00 per year Benefits: * 401(k) * 401(k) matching * Dental insurance * Health insurance * Paid time off * Vision insurance Schedule: * Weekends as needed Supplemental pay types: * Bonus opportunities Work Location: In person