As the Account Director, you will work closely with the agency account lead and the strategy and creative teams to direct the on-time and on-budget development, creation and execution of direct marketing fundraising programs for our agency clients.
Will be the primary contact to the client, as well as to internal and external supplier/partners, from program initiation through invoicing.
Edge Direct, a division of Moore, is a full-service direct response agency and our mission is to elevate leading nonprofits by delivering exceptional insights, service, and integrated marketing solutions.
We are honored to serve organizations in Health Care, Museums & Institutions, Veterans Service Organizations and Animal Rights & Welfare.
Moore is an innovation led company of 5,000 people and the largest marketing, data and fundraising company in North America serving the nonprofit industry.
Some of our clients include Shriners Children’s, Feeding America, ASPCA, Wounded Warrior and Habitat for Humanity.
We combine our strength in technology and unmatched industry expertise to provide clients with strategy, creativity, production, media, data, response management and analytic services.
For more information about Edge Direct and Moore, please visit www.
edgedirect.
com and www.
wearemoore.
com.
Duties/Responsibilities:
Work with the Agency Lead Strategist to gain a thorough understanding of the strategic goals, fundraising objectives and marketing plans for each assigned client.
Act as the primary point of contact for direct mail agency clients on day-to-day issues, being sure to include the entire Account Team in all high-level communications.
Facilitate creative development to help ensure program strategy is in alignment with program goals.
Be a student of the industry and work to develop and understand multichannel fundraising.
Manage annual Direct Mail production schedules.
Work with Strategist to determine package configuration to maximize program performance and minimize cost.
Write Creative Briefs to direct Creative to develop various fundraising programs to follow the strategic mail/testing plan set forth by Strategist/Agency Lead.
Include email/digital, social media and DRTV strategy where applicable.
Work with the Strategist and Creative Team to facilitate client presentations and present creative/program elements to clients.
Facilitate the sourcing of letter copy through external copywriting resources as needed.
Ensure the client is in sync with strategic timelines and supplier production schedules.
Prepare package components for client approval by requesting mock-ups from Edge Direct’s Creative or Prepress Dept.
Ensure flawless digital execution on all direct mail components.
Provide pricing, order appropriate fulfillment materials and create shipment instructions for acknowledgments and all Back End Premium fulfillment.
Attend client meetings and travel as necessary.
Requirements:
Five or more years of client services and direct response experience.
Nonprofit fundraising knowledge is a plus.
Strong project management skills.
Resourceful self-starter.
Ability to pivot and adapt to frequent change.
Strong analytical skills.
Proficiency with Microsoft Word, Excel and Power Point.
We are unable to provide employment sponsorship.
Our benefits:
To help you stay energized, engaged and inspired, we offer a wide range of benefits including comprehensive healthcare, support for working parents and paid time off so you can relax, recharge and be there for the people you care about.
Moore is proud to be an Equal Opportunity and Affirmative Action Employer.
We evaluate qualified applicants without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, disability, protected veteran status, and other statuses protected by law.
Moore will consider for employment qualified applicants with arrest or conviction records in a manner consistent with the requirements of the law, including any applicable fair chance law.
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